Marketing for Membership
How to build excitement around your food co-op and promote ownership.
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How to build excitement around your food co-op and promote ownership.
Gem City Market organizing team from Dayton, Ohio.
Join us for a live update on the progress of the Detroit People’s Food Co-op.
Messaging will greatly impact your co-op’s initial sales, and they need to be planned well in advance of your store’s opening.
Lawn signs are a great tool for awareness.
This presentation helps you set realistic goals for your owner recruitment efforts.
Learn about the steps needed to start recruiting owners, and how to grow your ownership numbers.
Learn how a clear “Vision” of your goals helps create a stronger developing team and community engagement for your food co-op.
What to work on first? Who’s in charge? When should you pay someone to manage your project?
Features volunteer labor, capital & equity, hiring staff, more. With Thane Joyal & Ben Sandel of CDS Consulting Co-op.
This guide seeks to clarify the tools and resources available for food co-ops to efficiently secure and develop the physical space needed for their store.
You have had your market study done and the results are in! Now what?
A webinar highlighting the process for using house parties, tabling, and other outreach events to build ownership.
What’s a program? Where and when does your co-op need one? The answers might be more critical than you know.
A formal business plan helps to bring structure to your plans and provides the necessary information for banks and owners to review before committing capital.
Urban Greens Co-op shares their experience using a Direct Public Offering for their capital campaign.
Co-ops raise funds for many startup costs through member equity. But what about co-ops that have not yet been incorporated?
This guide will help food co-op organizers plan an effective campaign to raise the money they need to open their co-op.
Now for the first time, consumer-owned co-ops can apply for SBA loans. What is the SBA loan guarantee and what could it mean to your startup food co-op?