Membership & Outreach

Case Study

Green Top Grocery Capital Campaign Case Study

In 2016 Green Top Grocery (GTG), a startup in Illinois ran the highest startup capital campaign to date.

Love Those Lawn Signs

Lawn signs are a great tool for awareness.

Membership

Planning an Impactful Annual Meeting

Setting Ownership Goals

This presentation helps you set realistic goals for your owner recruitment efforts.

Messaging 101 for Startups

Member Equity Toolbox

Learn about the steps needed to start recruiting owners, and how to grow your ownership numbers.

Membership Building with Events, House Parties

A webinar highlighting the process for using house parties, tabling, and other outreach events to build ownership.

Organizing

Cooperative Organizing Learning & Growth Tool

This tool is meant to help you and your co-op: be as forthright as possible. Take this as an individual: after reading and considering each statement, fill out a number/ assessment that you feel best applies to your co-op

Vision 4: Putting Your Vision to Work

Vision 3: From Input to Vision

Vision 2: Vision Process

Vision 1: Components of Vision

Learn how a clear "Vision" of your goals helps create a stronger developing team and community engagement for your food co-op.

Outreach-Marketing

Co-op Education Graphics Toolkit

These done-for-you resources can be used freely by your co-op to introduce the foundational cooperative principles via irresistably shareable graphics and printables.

Using Core Messaging to Transform your Marketing

P7 Starts Here!

Discussing ideas for how to use a mutual aid and community organizing framework to build power within your community.

Oshkosh on Raising Capital

The Outreach Manager at Suncoast Market tells us about the program they have created in response to COVID19.

Mutual Aid and Organizing

Understanding the relationship between emergency relief efforts during the current crisis and the longer-term objectives of opening a cooperative grocery store.

Marketing for Membership

How to build excitement around your food co-op and promote ownership. 

Thinking Beyond With Gem City

Gem City Market organizing team from Dayton, Ohio.

Detroit Peoples Food Co-op

Join us for a live update on the progress of the Detroit People's Food Co-op.

Marketing & Messaging Guide

Messaging will greatly impact your co-op’s initial sales, and they need to be planned well in advance of your store’s opening.

Membership Building with Events, House Parties

A webinar highlighting the process for using house parties, tabling, and other outreach events to build ownership.

Get Started with Food Co-op Initiative

Food Co-op Initiative provides exceptional resources for people in the U.S. working to start a retail food co-op that meets the needs of their community. New startups can use our materials at no charge and are able to reach out to our staff for phone consultations and additional technical help.

Popular Resources

Let’s Start a Food Co-op! What do we do first?

What can FCI Do for me?

Guide to Starting a Food Co-op

Annual Impact Reports

QuickStart from FCI Classroom

Connect with Us

Have questions, want to know where to start?
Call today: (844) 324-2667

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Food Co-op Initiative is a 501(c)3 nonprofit and donations are tax-deductible to the extent permitted by the law. Food Co-op Initiative is an equal opportunity employer and does not discriminate with regard to race, color, religion, gender, sexual orientation, age, national origin, or disability.